Kaboose Services Inc

Company Snapshot:

Kaboose is the largest independent family focused online media company in North America and one of the top-five most visited family destinations online. From pregnancy to parenting, birthday parties to scrapbooking and entertainment to education, Kaboose has the content and applications to help parents plan and share their family life.

Kaboose owns and operates numerous award winning online properties in the family space including: Kaboose.com, Babyzone.com, Funschool.com, TwoPeasinaBucket.com, BirthdayinaBox.com, Bubbleshare.com and Zeeks.com with a core market focus of the United States.

Kaboose’s mission is to help parents plan and share their family life and to enhance a family’s online and offline time together by connecting parents and kids in a fun, educational and safe environment. In total, Kaboose owns in excess of 120,000 pages of content reaching over 10 million monthly unique users during peak periods.

Since 2001, Kaboose has been a consolidator in the industry, having successfully acquired and integrated eight companies. Kaboose has offices in Toronto (head office), New York, Boston, Maryland, Wisconsin, Chicago, Los Angeles and San Francisco.

Kaboose operates in a dynamic and rapidly growing sector. Today, mothers spend more time online than watching television. Mothers are the primary purchasing decision maker in the home and spend in excess of $1.7 trillion per year. As a result, the family advertising sector has experienced significant growth over the past few years as additional advertisers focus their resources on this sector.

Corporate Summary:

  • Kaboose is a public Canadian company headquartered in Toronto with subsidiaries in Boston (Babyzone), Maryland (Birthday in a Box) and Wisconsin (Two Peas in a Bucket), with additional offices in New York, Chicago, Los Angeles and San Francisco.
  • Kaboose is a top 5 global Internet destination for kids and families looking for entertaining, interactive and educational content (source: comScore/Media Metrix unique user rankings).
  • Kaboose Inc. is now the largest independent online media company in North America focused exclusively on families.
  • 95% of Kaboose’s revenues are from Fortune 500 companies located in the United States: Ford, General Mills, Disney, Nickelodeon, Wal-Mart, J&J, P&G, etc.
  • Kaboose has grown from 1.2 million unique users per month to 10 million unique users.
  • Kaboose’s visitors access the site from over 100 countries worldwide.
  • Kaboose’s primary source of revenue is the sale of online advertising on its properties.
  • Kaboose is a public company listed on the TSX listed under the symbol "KAB".

Visit us at www.kaboose.com!