The Leader in Private Label Development…and Developing Private Label Business Leaders

A career at Daymon Worldwide Inc. makes you part of the most dynamic and fastest growing sector of the retail industry – Private Label. We are the world’s preeminent Private Label sales and marketing company operating in offices around the globe. This focus and our commitment to Private Label have been at the center of our success since our beginning.

Our Role in Private Label
Private Label, also referred to in the industry as “corporate brand,” “store brand” or “own brand,” defines products manufactured for specific retailers, wholesalers or distributors. Private Label usually delivers greater retail profit margins than national brands, while also having the potential to provide increased store loyalty by creating a discernible point of difference.

Since 1970, through our product development and marketing expertise, we have helped the industry realize the full potential of Private Label. Today, consumers are more comfortable than ever choosing Private Label products for their families. In nearly half of all major product categories, Private Label captures one of the top three share positions thanks to improved quality and packaging, while still maintaining pricing that is competitive with the national brands. Retailers in all channels of trade are increasingly realizing strategic research-driven branding and marketing play a critical role in driving Private Label awareness, trial, and acceptance.

Daymon Worldwide is focused on growing our global presence to meet the changing needs of our supplier partners and retailers. The growth of our business outside the U.S. is possible because of our unique business model that is transferable to any part of the world. Our foray into the international marketplace came in the 1980s. Since then we have established a presence in over 20 countries, with retail customers in Asia, Europe and Africa as well as North, Central and South America operating tens of thousands of stores. In the U.S. alone, our grocery clients account for over half of the nation’s grocery sales. Today, global growth is a key company strategy as we continue our expansion efforts by adding to our base of international customers.

The flexibility of our business model allows us to serve a diversity of retailers in multiple channels of trade including:

Auto Stores Drug Stores Wholesalers
Club Stores Grocery Stores Office Supplies
Convenience Stores Mass Merchants  

OUR MISSION: “To know…and then to act…and then to lead…creating synergies between our Customers our Principals, and Ourselves.”

OUR VALUES: Noble, Profitable and Fun

*Daymon Worldwide, Inc. is an Equal Opportunity Employer.

For more information please visit our website at www.daymon.com


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