DAP's creative, strategic marketing programs have turned product developments into consumer successes and overpowered the competition. From impactful package designs, to compelling displays and promotions, DAP stands out in the important retail section where thousands of products vie for attention. Powerful advertising and publicity campaigns stimulate high consumer awareness and interest in key DAP products. Media interviews and coverage on national television and newspapers and magazines give consumers and professionals a close look at the advantages of using DAP products. End users want information and advice on home improvement and DAP is serving that need on an ever wider scope. A telephone hotline, 1-888-DAP-TIPS offers experts with answers to consumer home improvement questions seven days a week. Now DAP has gone online, creating the most comprehensive web site in the home repair and improvement field. It offers guidance to beginning and advanced do-it-yourselfers through the "Do It Yourself Projects" page and the "Ask The Expert" pages. Contractors can find any information they need from "Tech Notes" and the Professional "Ask the Experts" pages. All DAP's products domestically and internationally are now on-line as well in the form of the catalogs sections. You can also see our full color catalogs via .PDF to find exactly what you need. With all the ways to find DAP now, DAP is truly "In all the right places!"® For more information, please visit our website at www.dap.com
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