Company Overview
Avis Rent A Car System, Inc. and its subsidiaries operate the world's second
largest general-use car rental business, providing business and leisure customers
with a wide range of services at more than 1,700 locations in the United States,
Canada, Australia, New Zealand and the Latin American/Caribbean region. Avis
is recognized as the industry leader in applying new technologies and is one
of the world's top brands for customer loyalty. The company is a wholly owned
subsidiary of Cendant Corporation and has marketing agreements with Avis Europe
Plc, a separately owned UK-based company owning or franchising an additional
3,100 Avis locations in Europe, the Middle East and Africa.
Quick History
Founded in 1946 by Warren Avis (who sold his interest in 1954), Avis was the
first company to rent cars from airport locations. The company grew rapidly
during the 1950's through franchised and corporate-owned expansion. In 1963,
Avis introduced the award winning "We try harder®" campaign and
the tagline remains the company's rallying cry even today. Ten years later,
Avis launched its innovative Wizard reservation system, the company's cornerstone
technology. On the corporate front, Avis changed ownership multiple times in
the 70's and 80's, becoming employee-owned in 1987. That same year, Avis introduced
the Roving Rapid Return, a handheld computer terminal allowing customers to
bypass the Avis counter. Two years later, the company launched Avis Cares®
to increase renter and employee safety. In 1996, HFS Incorporated acquired Avis
and then spun off as a separate public company all but the franchising rights,
Wizard system, and reservation operations. Over the next four years, Avis Group
Holdings purchased several franchised regions and acquired PHH Vehicle Management
and Wright Express. In 2000, the company introduced Avis Interactive, the first
Internet-based reporting system in the car rental industry. In March 2001, Cendant
purchased all of the outstanding shares of Avis Group Holdings and later that
year moved its world headquarters to Parsippany, NJ. In August 2002, Avis became
the first rental car company to offer seamless connectivity with all four major
GDS systems.
Our vision
- We will lead our industry by defining service excellence and building unmatched
customer loyalty."
Our mission
- We will ensure a stress-free car rental experience by providing superior
services that cater to our customers' individual needs
always conveying
the 'We Try Harder®' spirit with knowledge, caring and a passion for excellence."
Our values
Integrity
- We will honor all commitments to our customers, employees and shareholders.
- We will conduct business with unwavering high standards of honesty, trust,
professionalism and ethical behavior.
- We will communicate openly and frequently, sharing what we know, when we
know it.
Respect for the Individual
- We will treat each person with whom we work with respect, professionalism
and dignity.
- We will communicate expectations to employees and provide honest and timely
feedback on performance.
- We will embrace a diversity of ideas, cultures, ethnicities, and backgrounds
to enhance our promise and value to customers.
- We will provide career development opportunities for employees who show
initiative and performance results to help them individually manage their
career to maximize their potential.
Quality
- We will place the interests of our customers first.
- We will be dedicated to providing an individualized rental experience that
assures customer satisfaction and earns the unwavering loyalty of our customers.
- We will ensure that the "We Try Harder®" philosophy underlies
everything we do and shines through in our service to customers.
Teamwork
- We will work as one cohesive team from the smallest unit to the organization
as a whole.
- We will develop and retain leaders who continually raise the bar, provide
direction, remove barriers and empower people to successfully accomplish goals.
- We will maintain a caring and supportive work environment that fosters a
sharing of ideas, skills and resources.
Growth and Profitability
- We will be dedicated to continuous innovation and pursue new ideas and opportunities
to accelerate profitable growth.
- We will deliver value in all we do to assure consistently high returns to
our shareholders.
- We will recognize and reward excellent performance, which drives superior
results.
Community Responsibility
- We will be active participants in our communities and encourage employee
involvement in civic and charitable activities.
- We will be role model business leaders in the countries and communities
in which we operate.
- We will develop and implement business practices consistent with safeguarding
the environment
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